Article Marketing Basics Explained

By Bonnie Jo Davis

If you’ve been writing and submitting free reprint articles for any length of time you know that each submission site has its own set of guidelines for writers. If you are new to the process you may not know that there are standard practices that apply in most cases for having your articles accepted.

Even those of us who are seasoned at the art of writing and submitting articles need to be reminded occasionally of the basics that publishers and editors expect! Stay focused on these fundamentals to get the most mileage from your article submissions.

Original Content Only – If you didn’t write an article yourself, you can’t legally submit it for publication as your own work. The only exception here is if you hire a ghostwriter to write the article for you, in which case, you are the copyright owner.


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How To Be A Successful Web 2.0 Puppetmaster

By Nelson Tan

One of the key characteristics of Web 2.0 is participation, collaboration and moderation through the use of web applications. Web 2.0 sites derive their power from the human connections and network effects from this characteristic that is made possible, and grow in effectiveness the more people use them.

The idea of “participation, collaboration and moderation” can take many forms. If you look back history, bulletin boards are one form, online forums are another, online multiplayer games, content management systems (e.g. Wikis, Joomla), dating sites and classifieds as well. If not for features that enable multiple users to create their own space within a website via registering accounts or at least leave a message (like a comment in a blog), the communication culture would have been one-way (from the webmaster to the visitors) and remain stuck in 1.0.


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Motivation and Productivity – A Winning Combination

By Claudine Motto

You need the right amount of motivation and productivity to accomplish your goals. Motivation inspires you and makes work more enjoyable, and a focus on productivity forces you to step out from the everyday busyness once in a while to make sure you’re still moving toward your goals.

Here are 5 things that if you do on a consistent basis, will help you stay motivated, productive, and in tune with the bigger picture.


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Avoid These Five Tragic Tag Line Misfires

By Marcia Yudkin

A tag line is the little slogan that follows a business name on a web site, in ads, on company stationery and elsewhere. A prime branding opportunity, it presents one of the biggest challenges in marketing. You want something that’s catchy, appropriate, appealing and distinctive. The tag line should say something that encourages ideal customers to do business with you.

Be sure to generate a lot of possibilities, and eliminate any tag line candidates where you are forced to answer “yes” to any of the five questions below. While I’m illustrating these points using U.S. state slogans (For instance, “Delaware: Small Wonder”), the criteria apply as well to small businesses, medium-sized companies, large corporations, solopreneurs, ecommerce sites and nonprofit organizations anywhere in the world.


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Twitter & Advertising: Do These Two Really Belong Together?

By Merle http://WebSiteTrafficPlan.com

The latest craze sweeping the Net right now is Twitter. This micro-blogging tool has evolved into millions of loyal users who love and use it daily. Twitter attempts to answer the question, “What are you doing right now?” It’s very similar to text messaging, but your “tweets” are only seen by those who have chosen to “follow you”.

Over the last few years, many have developed third party software and plug-ins that enable users to do more with Twitter. Along the same lines, many have been thinking of ways to profit from Twitter. Of course, since Twitter lets you communicate with people from all over the world, a natural connection is how to advertise to that crowd.

Now, if you asked most Twitter users what they thought of advertising on Twitter, they’d probably give you an evil stare, and no longer wish to associate with you. Yes, the thought of ads popping up on Twitter makes some people angry and does not appeal to the majority of avid users.


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Organizing Tips for Working Women: The REAL Reasons Why You’re Procrastinating

By Patty Kreamer, Certified Professional Organizer®

Why do you procrastinate? The answers aren’t necessarily obvious. Gain some insight on this annoying problem, and get things done faster!

“I’ve done it again. It’s 24 hours before my deadline and I’m finally starting to write.”

You know what I’m talking about because you’ve done it before. That’s right, the “P” word that plagues us all—Procrastination.

Why do we continually put ourselves in situations that cause us stress (and it almost always self-inflicted!)?

For working women, some things just have to be left undone—or do they? Let’s look at some reasons and solutions for procrastination. Which ones are holding you back from more success and less stress?


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What Is The Difference Between Netbooks And Laptops?

By Titus Hoskins

Lately, one question that keeps constantly popping up with laptop buyers – what is the difference between netbooks and laptops? If you’re buying the latest mobile computer, should you go with a netbook or laptop? What are the major differences and which one should you buy?

First, you have to realize the category of “netbook” is a fairly new one. Asustek launched the netbook category when it released its first Eee PC in the fall of 2007. Netbooks have proven so popular with consumers it is now the fastest growing laptop segment.

Netbooks are small in size, usually with screens of 10 inches, but some displays can be slightly smaller or larger. Netbooks will usually run Windows XP or Linux and sell for well under $500. Most have the smaller Intel Atom processor and at least one GB of RAM.


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What Kind Of Backlinks Are Best At Helping Your Website In Google?

By Bill Platt

I was in the Warrior Forum, and someone asked what kinds of Backlinks are worth pursuing. This is my answer to that query.

As an article marketing guy, I bet you can guess my answer.

The answer is that you should have links everywhere your potential clients are looking to find you.

Very few link directories offer any real value to you.

Many article directories fall into the same trap.


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Social Media Marketing – Don’t Make These 3 Mistakes

By Enzo F. Cesario

The Cluetrain Manifesto asserts that “Markets are Conversations.” The Manifesto is a document published in 1999 and 10 years later is still considered to be an outstanding treatise on the Internet phenomenon – in regards to the impact and opportunities of Internet and web technology on the modern businessman. Nowhere has this assertion been borne out more than in the complex, fascinating world of Social Media Marketing (SMM).

What is Social Media Marketing?

Any definition of SMM requires an understanding of social media networks. These are any community-oriented networks based on user-generated content. For example, YouTube’s primary focus is the hosting of user-generated videos, not the promotion of the parent company’s products. Social media networks include Twitter, Facebook, Reddit, and many others.


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How to Market Your Book with Social Media

By Melinda Copp

Social media web sites, such as Facebook, YouTube, Twitter, and even MySpace, can be perfect places to market a book. If you are already connected to the  online networking and media world, stay there, and start promoting your work. If you are not connected, consider adding a few of the following strategies to your book marketing tool kit.


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