OrganizedArticles.com

By Titus Hoskins

It always surprises me how much money you can make by selling other people’s stuff on the Internet. The real numbers never truly hit you until you fill out your taxes. Eight years in and the numbers still shock me. Always.

More than the numbers, what really amazes me the most is the lifestyle one can achieve from online marketing. You can be your own boss, work your own hours, carry out your business from anywhere in the world you want to live. You can create automatic marketing systems that work 24/7/365 days of the year. Earn money even when you’re sleeping, vacationing or out enjoying a gourmet meal at your favorite restaurant. Total freedom.

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By Bernadette Doyle

A few years ago, I met one of the best known ’sales experts’ in the UK. He had authored several books, and provided motivational training for blue-chip companies in a career spanning decades. If you’ve worked in the sales world for any time, you have almost certainly heard of him. Now in the ‘golden years’ of his career, he could sit back and let the opportunities come to him, couldn’t he? Actually no. “We never kept a database, Bernadette” he privately confessed to me.

So at great expense he had to hire and manage a sales team to set appointments for him. If he had cultivated a list over the years, he would have had prospective clients knocking on his door.

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By Bernadette Doyle

It’s not unusual for someone setting up a service business to be advised to give a free consultation as a way of winning business. In the coaching world in particular (and many other service businesses) this is recommended as the main way of winning clients.

Many coaches are assured (often by the people selling them their coaching training) that all they will need to do to have a full practice is offer free taster sessions, and somehow those people will magically transform into paying clients.

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By Titus Hoskins

New Internet marketing tools are coming online each and every day. Why should you care? Mainly because these new marketing tools can have a dramatic impact on your online traffic, leads and sales. So much so, your online competitiveness can greatly depend on you finding and using these new marketing tools before everyone else does.

And as Internet marketing grows more and more lucrative, it is becoming more competitive each day, so staying aware of what’s happening has become vital to your online success. More importantly, if you’re a full-time marketer like me, your livelihood will largely depend upon you being able to keep on top of all the new ways of marketing on the web. With these considerations in mind, I would like to list some new or relatively new marketing tools that have been effective for me in my online marketing. Some of these are marketing software, others are SEO strategies, marketing tips and the like… all have helped me achieve my online goals. Here are some new marketing tools you can try:

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By Bernadette Doyle

One big question I hear over and over is ‘how on earth do I find time for marketing and selling?’ The challenge of running your own business is that typically you are not only the sales manager; you’re also the person delivering the service to your clients.

This is something I can strongly relate to, as I struggled with it myself when I first set up my corporate training business back in 1996.

What made the biggest difference for me was replacing one-to-one sales and marketing activities with one-to-many activities.

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By Kimberly Clay

Is your email marketing campaign not as effective as you’d like?

Here’s what I do for about 90 percent of the email messages I receive: Delete, Delete, Delete… Some days it’s so bad, I think my finger’s going to get jammed from pressing the “Delete” button so much.

The email messages get deleted for various reasons. Since I now send email marketing messages myself, I try to pay closer attention to emails I receive but don’t read, as well as those I do read. I do this in an attempt to discern what compels me to open and read one message versus deleting another either without opening it, or very soon thereafter. The result boils down to this:

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By Janet Barclay, MVA

Although more and more small businesses are online every day, there are still some business owners who don’t think they need a website, because they only provide services locally and not globally.

Keep in mind that over 70% of the population in Canada and the USA are Internet users, and for an increasing number of people, the Internet is the first place – if not the only place – they look for information. Therefore, if you do not have a website, you may be overlooked by prospective clients or media contacts seeking experts to interview.

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By C.J. Hayden, MCC

As an independent professional, the demands of marketing your business have the potential to give you many sleepless nights. It often seems that the list of things to do is endless, and there simply aren’t enough hours in the day to market your business, serve your clients, run your office, and keep up in your field.

But instead of staying up at night trying to find time for marketing that just doesn’t fit into your busy day, a better strategy can be to engage in marketing activities that will work for you while you sleep. Here are four ways to approach this kind of set-it-and-forget-it marketing.

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By BIG Mike McDaniel

Not having a business card is almost as bad as using an eMail address that ends in AOL.com. It’s just not professional.

With domain names costing less than 9 bucks a year, there’s no excuse for anyone in business to have an AOL.com email address. With business cards costing less than 9 bucks at the big box store, there’s no excuse for anyone in business not to pass them about.

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By VANA member Frances Palaschuk

OK, so in case you haven’t heard yet a Virtual Assistant (VA) is a real, live person who is highly skilled in their niche business market segment. Yes, a real live person! Don’t let the word virtual confuse you here. Virtual is simply the term used to describe the fact that you as a business owner can indeed employ business support personnel who are NOT local.

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