by Bernadette Doyle
This week I got this message from Jane:
I’m a hypnotherapist and NLP practitioner; I spend more time trying to get clients than seeing clients. I know I waste time and resources but feel am I lost in this alien world! My clients now come from referral, leaflets and website but not nearly enough - I need to add 60% more clients.
by Bernadette Doyle
I just got this email from Hector:
‘Hi Bernadette, I work with clients to help them use Information Technology to improve operational efficiency, reduce costs, and eliminate waste. I manage their IT projects for implementation of information systems, software development, and business process improvement.
The problem has been that while I’m working with a client I’m not able to market my services, and while I’m marketing my services, I’m not working with a client.
by VANA member Frances Palaschuk
For small business effective seasonal marketing campaigns can mean real big business. It is after all the busiest season of the year. Almost every business takes advantage of some sort of marketing gimmick from Holiday Barbie 2007 to Stocking Stuffers for your pets. When you think about it they are still selling the same old products and services but with a twist.
by Bill Platt
Article marketing has been considered a useful method of promotion on the Internet, since the very early days of the Internet. By writing an informative article, writers have been able to get their sales message read by millions of online consumers, through their resource box that follows their articles. Until 2005, the whole point of article marketing was for the purpose of attracting huge numbers of readers as a result of the articles being published in ezines that had a large reader base.
By: Richard Martin
Do you worry that your site doesn’t get enough traffic? Do you think the secret is to work hard to find sites to exchange links with? Well, that’s not really the right thing to do. It’s much easier to let other people build your traffic FOR you. I know what you are thinkg: this a just a pipe dream.
In reality it’s both possible and it’s EASY to do.
Counterintuitive? Possibly yes.
By: JD Theis
Every business owner I know wants to get into Podcast marketing and does not have a really solid understanding of what this technology has to offer. Many believe that it is just a MP3 file that is placed directly on the website, however, podcasts are strategically placed mp3 or audio type files on your site created with an rss feed. The rss feed is used to mass distribute the audio file to podcasting sites like iTunes, Yahoo Podcasts, Podcast Alley and tons more. It is a fairly simple technology that requires some amount of know-how, it can be a very effective tool for you to attract customers to your website.
By: Darryl Harris
So many excellent search engine optimization methods now exist that are capable of getting quick traffic to your web sites, some people wonder what is best. Today many webmasters are turning to article writing as their top web site traffic building tool.
What if the problem is many think it is too simple; do you wonder if driving a lot of traffic to your site has got to be more complicated than just writing down 400 or 500 words and visitors start coming to your site?
By: Kirt Christensen
There is a research tool for keywords in Google. You can get to it by clicking on “Tools” at the top of the screen, in the green stripe. Option one is this, if you have your website already up and running and don’t desire to start from the beginning with your keywords, select “Site-Related Keywords” tab and then enter the web address for one or more of the pages from your site. Then Google will browse through your site and make up a keyword list for you.
By: Jeff Alderson
If you’re a webmaster who isn’t taking advantage of all that opt-in email lists have to offer, it’s very likely you’re keeping the door closed on some major revenue potential. Opt-in mail lists deliver some big advantages that many fail to notice.
By: Darryl Harris
What is this crazy talk about how to make your website sticky? You mean pour honey or something on my computer screen?
What a shocking, expensive and insane idea!