Sales & Marketing
Growing Your Business with Online Marketing
By Enzo F. Cesario
As a business owner, you know that one of the keys to a successful year is promoting your business. No matter what size your business is, marketing and promotion need to be addressed. Marketing has become a daunting task with the increasing number of online start-up businesses.
And now, along with [...]
Making Money With Clickbank - Stop Getting Only Half The Story
By Brandon Weavers
Even if you’ve got the simplest job on the planet…
I don’t care if you’re washing dishes or flipping burgers.
Heck, even if you’re a roadside fruit seller…
All of those jobs are much more complicated than making money from Clickbank.
I know that for a fact…
Let me tell you a story about [...]
For Word of Mouth Marketing, Make Sure Your New Company Name is Sayable
By Marcia Yudkin
Take it from someone who often has to rescue someone from mispronunciation or suffer silently when someone reads my last name out loud for the first time: There is huge value in having a name that people can look at and have no doubt about how to pronounce.
That’s why I [...]
How Often Should I Email My List?: Tips to Make the Right Decision for YOUR Business
By Alice Seba, Teacher at Email Marketing Reform School
Have you ever worried if you’re emailing your list too often? Have you had nightmares about losing subscribers, getting angry hate email and other horrible things?
You’re most certainly not alone. There is always a great debate on how much one should email their list. Some will boldly [...]
When (and When NOT) to Charge for Your Info Products
By Judy Murdoch
One of my clients recently asked me whether she should charge for a series of tip sheets she created for families traveling with young children. Great question.
There’s quite a bit of confusion around whether you should sell or give away your information products. About half the advice I hear [...]
10 Principles To Apply In Building Your Online Business
By Nelson Tan
In the years I’ve invested myself in dedication to the business of Internet Marketing, I’ve observed that though technologies and different fields of expertise appear and recede overtime like any other ever-changing business outlook, only timeless, universal principles remain.
The first and foremost characteristic of Internet Marketing is automation. Alex Mandossian once said that [...]
Developing Original Articles: The Human Touch vs. Computer Software
By Hunter Waterhouse
With the increasing demand of high quality content on the web, finding original articles and carefully stylized content is a priority for companies to retain credibility. With today’s fierce search engine ranking competition, a steady supply of original articles has become a necessity. Websites need to be designed to [...]
Supercharge Your Internet Marketing Using the Improved Google Keyword Tool
By Paul Marshall
As an Internet Marketing Consultant, I know that whether using pay-per-click (PPC) or organic search engine optimization (SEO), the process begins with our research keyword.
This is true whether you’re doing your work yourself or working with an SEO Consultant.
The search engine ranking for our chosen keywords consumes us, causing [...]
Online Branding - the Basics
By Enzo F. Cesario
The term “brand” has been around for many years and can be used to refer to a company name, a product name, an advertising campaign or a logo. Branding is used to create an emotional attachment to a product or company. It can also create a sense of perceived [...]
Rewriting Articles For Increased Distribution Reach
By Trey Pennewell
Hey! I just figured out how to both promote my website and cut down on my workload. I know what I will do: instead of writing five articles a week to distribute, I will take a single article and change it slightly to produce five different “versions.” What a great [...]
